The Challenge
Grow brand awareness and help increase in-store sales within specific retailers across the US.
The Solution
A multi-channel media approach spanning social and digital, targeting consumers based on behavioral indicators, contextual searches and shopper data which enabled the delivery of personalized, incentivized offers.
The Results
2,341 coupon downloads with a redemption rate of 46.5%, 20% lift in organic site traffic, SmartGuard became the 2nd best-selling brand of dental appliances in participating CVS locations according to Nielsen data.
Education
education
vipre
Coca-Cola
Beverages Florida
Beverages Florida