Video Transcription
So blended stream network is something that YouConnex offers. What’s probably most interesting about it is there’s so much audio available out there these days. You’ve obviously got Pandora you’ve got Spotify you’ve got iHeart but there’s also all these really amazing podcast networks. And so for media buyers it becomes a little challenging if you want to be able to really reach a lot of people in some completely different ways. You don’t necessarily want to have to call on a rep for every single one of those.
So one of the really cool things that you can does is they have the opportunity to build a blended streaming campaign. Some of that runs programmatically through their trading seats and at the same time they’ve developed relationships with some pretty extensive podcast networks. And so, when you work with one of them YouConnex reps they can actually build a blended stream campaign for you that gives you the best of both worlds.
