UNDERSTAND EVENTIFICATION – LONESTAR BEER CASE STUDY
EVENT GEO-FENCING + MOBILE CENTRIC CAMPAIGNS = PRECISE TARGETING & EFFICIENT MESSAGING
We start by creating a virtual threshold around your targeted geographic area. We then dominate available mobile web, in-app, and social inventory, concentrating your brand’s presence in the space. We also build in cross-device re-engagement campaigns to keep the momentum going post event. By leveraging this strategy you get the most out of your event sponsorships and promotions, by expanding the opportunity through highly targeted digital media
Even if you are not an official sponsor, we can create a strong presence for your brand, in the defined area.
Use this strategy at:
- Music Festivals
- Sports Events
- Cultural Events
- Industry Conferences & Trade Shows
- Competing Brand Sales Centers (Geo-Conquesting)
WHAT'S INCLUDED
- Demographic Targeting
- Advanced Audience Segmentation & Targeting using 1st & 3rd party data
- Contextual Targeting
- FBX & Social
- List Integration for High Quality Media Acquisitions
- Language Specific Messaging Capability
- Granular 1st Party Data Reporting – +8000 Data Points
- Campaign Performance Reporting through Datorama
*All campaigns are assigned a comprehensive team consisting of:
+ Account Manager
+ Campaign Trader & Optimizer
+ Media Verification & Reporting Manager
TRANSPARENT PRICING
PRICING
1 MILLION IMPRESIONS- An estimated CPM of $6.50 which includes:
- $4.15 for media
- $0.95 Technology Access Fee
- $1.40 YouConnex Campaign Management Fee
- *Independent 3rd party verification available starting at $0.40 added to the CPM
GET STARTED TODAY